The future of fitness is metabolic.

Fitness gets them in.
Health keeps them coming back.

MetaScore is the platform that lets your gym add metabolic wellness as a specialist service.

MetaScore helps your team assess, track and support improvements in members' metabolic health as a specialist service. Members can see measurable progress beyond the scales, giving them more reasons to stay engaged, keep training and remain members for longer.

Already looking after your own health? Discover the BioScore app →
MetaScore trainer and member reviewing health data together on a tablet in a gym

Will it generate revenue? Will it improve retention? Will it make your gym stand out? MetaScore is designed to do all three.

Built for
Independent gyms Practitioners Personal trainers Health clubs Yoga studios Nutritionists

Members leave before they see results.

Members can train for weeks without seeing a meaningful change on the scales. Motivation drops, attendance becomes less consistent and eventually they cancel. By the time you notice, it is often too late to intervene.

They cannot see their progress

Weight is only one measure of change. When the scales do not move, members often assume their efforts are not working.

Your team cannot see the warning signs

Without regular measurements, it is difficult to recognise when a member's progress, motivation or engagement is beginning to decline.

Most gyms sell the same thing

Equipment, classes and personal training are available everywhere. MetaScore lets your gym offer something different: a measurable health service that helps members understand what is changing beneath the surface.

What is metabolic health?

Metabolic health describes how effectively the body manages energy, blood sugar, blood pressure, cholesterol and other important health markers. By tracking these markers over time, members can see improvements that may not yet be visible in the mirror or on the scales.

The MetaScore journey.

A measurable health service built into the member journey. MetaScore fits alongside the assessments, coaching and sessions your team already provides. There are no new weekly classes to run, complicated timetables to manage or major changes to your existing service.

1
Offer

Offer new and existing members a MetaScore wellness assessment. It can become part of onboarding, a premium membership package or a separate paid service.

2
Measure

Your trained practitioner collects a structured set of health and performance measurements — blood pressure, blood glucose, cholesterol, waist-to-height ratio, grip strength and other relevant markers. The results create a clear starting point.

3
Understand

Members receive a simple, visual explanation of their results. Instead of being overwhelmed by disconnected numbers, they can see where they are doing well and where greater attention may help.

4
Track

Members use the BioScore app and home monitoring kit to record selected readings between assessments, so progress continues beyond the gym session.

5
Coach

Your team uses the results to guide more relevant conversations around exercise, sleep, nutrition, recovery and everyday habits.

6
Retain

Members return for reassessments and can see how their results are changing over time. When progress becomes visible, motivation becomes easier to maintain.

New members, brought in for you

We run the event. You open the doors.

One of the simplest ways to introduce new people to your gym is through a free, educational health workshop. MetaScore helps organise and deliver a 90-minute session that introduces local people to metabolic health, gives them a simple health reading, and creates a natural conversation with your team.

We help set it up

The workshop structure and presentation, a dedicated booking page, promotional materials, front-desk guidance, assessment equipment and a clear follow-up process.

Your gym hosts

You provide the room and introduce attendees to your facilities, services and team. Afterwards they can book a full assessment, join, or discuss the best next step.

See how the workshop works

MetaScore trainer presenting health results to a seated group in a gym

A specialist service designed to generate revenue.

MetaScore is not simply another free member benefit. It gives your gym several ways to generate additional revenue while creating more reasons for members to stay engaged.

£70–£120

Paid assessments

Charge for a structured metabolic wellness assessment delivered by your trained team.

£25 margin

Home tracking kits

Buy a home kit for £30 and sell it for £55 — a £25 gross margin on each kit sold, before fees and costs.

Follow-up and coaching

Invite members back to review progress, repeat selected measurements and receive further support.

Premium programmes

Include assessments, tracking and coaching within a higher-value membership package.

See it for your gym.

Put in your own numbers — watch the figure update.

Assessment revenue£800
Home-kit margin (£25 each)£250
Membership retained (one month)£500
Your potential extra revenue each month
£1,550
around £18,600 a year

Book your free demo + assessment

Illustrative only. Actual figures depend on your pricing, uptake, membership fees, staffing and operating costs.
Retention may be the larger long-term opportunity. You have already invested money and effort bringing members through the door. MetaScore gives them another reason to stay.

Everything your team needs to deliver the service.

MetaScore brings the assessment, technology, equipment and training together in one connected system.

Assessment

A structured assessment

A consistent process for collecting health and physical performance measurements and establishing a member's starting point.

Equipment

Professional equipment

Devices for measuring blood pressure, blood glucose, cholesterol, uric acid, grip strength and waist-to-height ratio.

Platform

The practitioner platform

A central place for your team to record results, review progress and manage client assessments.

Member app

The BioScore member app

Members view their results, follow their progress and record selected readings between appointments.

Home kits

Home monitoring kits

Give members a practical way to stay involved with their health between gym visits.

Training

Practitioner training

Your team learns the equipment, the assessment protocol, how to explain results responsibly, and when to refer a member to a healthcare professional.

Support

Launch and workshop support

MetaScore helps you introduce the service, educate your members and bring new people into the facility.

Built on recognised clinical evidence.

MetaScore brings established health and performance measurements together in a format that members and fitness professionals can understand and track.

Recognised measurements

Established markers such as blood pressure, blood glucose, cholesterol, waist-to-height ratio and physical performance.

Evidence-informed thresholds

Assessment ranges are informed by published research and recognised clinical guidance, and clearly referenced within the platform.

One connected picture

MetaScore brings multiple measurements together into a clearer, colour-coded picture of a member's position and how it is changing over time.

Clear professional boundaries

MetaScore supports wellness assessment, education and lifestyle coaching. It does not diagnose medical conditions or replace advice from a qualified healthcare professional.

View the research and guidelines

The MetaScore dashboard on a laptop, showing a member's colour-coded score and trend
Why we built MetaScore
"After my mum suffered a heart attack while exercising at her gym, I became determined to close the gap between fitness and health. Gyms help millions of people exercise, but most still have no simple way to show members what is happening to their health beneath the surface. MetaScore was created to make those changes visible."

Anthony Augustine, PhD · Founder, MetaScore

Anthony has spent nearly two decades helping people understand behaviour, motivation and lasting personal change. MetaScore brings that experience together with structured health assessment, practitioner education and measurable progress tracking.

Choose the level that fits your practice.

Monthly plans are based on the number of active clients you manage. There is no long-term contract.

£49
per month
Starter · up to 10 clients
£99
per month
Studio · up to 30 clients
£199
per month
Large · up to 100 clients
£450
per month
Pro · up to 300 clients
Every plan includes
  • Practitioner dashboard access
  • BioScore member accounts
  • Client reports
  • Progress tracking
  • Platform updates
  • Technical support
  • Secure data storage
  • Additional practitioner access

Not yet trained or equipped?

Choose the route that matches where you are now.

I need the equipment

The Practitioner Starter Kit contains the professional devices, scorecards and guidance to begin conducting structured wellness assessments.

View the practitioner kit

I need training and certification

The Metabolic Wellness Practitioner Training includes home learning, practical training, certification and the equipment required to begin delivering assessments responsibly.

View practitioner training

I am already trained and equipped

Choose the monthly client plan that fits the size of your practice.

Choose a platform plan

What if your gym became known for making members healthier, not just fitter?

Book a free MetaScore demonstration and receive a complimentary metabolic wellness assessment.

Rather than simply watching a software presentation, you will experience the same assessment journey your members would receive.

Your complimentary assessment includes

Your MetaScore practitioner collects a structured set of metabolic health and physical-performance measurements:

  • Blood pressure
  • Resting heart rate
  • Blood glucose
  • Total cholesterol
  • HDL cholesterol
  • LDL cholesterol
  • Triglycerides
  • Uric acid
  • Waist-to-height ratio
  • Grip strength
  • Functional movement

During the demonstration, you will also see

  • How the complete assessment works
  • How results appear to the member
  • How your team records and explains each result
  • How members track progress through the BioScore app
  • How home monitoring connects members between assessments
  • How the workshop brings new prospects into your facility
  • How assessments, kits and follow-up services generate revenue
Your results are brought together into one clear, colour-coded MetaScore — a measurable starting point that shows where greater attention may be helpful.

No pressure and no obligation. Just a practical opportunity to experience MetaScore for yourself and decide whether it is right for your gym.

Book your free demo + metabolic assessment
Looking after your own health?

Your progress, beyond the scales.

BioScore helps you record blood glucose and blood pressure readings, understand your current position and see how your habits are affecting your progress. Use your existing compatible monitors, or begin with the BioScore Home Kit.

MetaScore · Bridging health and fitness · metascore.co.uk